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What is the JAPAN STORE program?
Global Selling Support Materials
For participants in the 2026 JAPAN STORE program, we will guide you through materials and webinar information useful for starting sales after opening a global selling account and further increasing sales.
Resources for new sellers
We’ve prepared materials summarizing the necessary preparations to start global selling by topic. We’ll explain the specifics on operation methods such as setting up an account, adding products, and FBA delivery, etc. in detail. Please download each document and use them when you prepare to start global selling.
Material title
Contents
Category
Download materials
Global Selling
Account Registration Guide
Account Registration Guide
The steps and important points for global selling account registration are explained in an easy-to-understand manner along with the on-screen instructions.
Open an account
Product Registration Guide
on Amazon.com (US)
on Amazon.com (US)
We’ll explain the specific registration steps when listing products on Amazon.com (US). We provide step-by-step explanations, from brand registration to entering product information.
Add products
How to deal with product registration image switching errors
Explaining how to deal with image switching errors that tend to occur when registering products with the same ASIN as Japan.
troubleshooting
FBA shipping guide
on Amazon.com (US)
on Amazon.com (US)
We’ll provide a detailed explanation on using FBA services on Amazon.com (US), from a basic overview to reward programs and specific shipment procedures.
FBA delivery
Seller Central Problem Resolution Flow
We will explain in detail the optimal flow and method for resolving issues more quickly when there are errors or unclear points.
troubleshooting
Materials for those who are already on sale
For those who are already selling, we explain in detail each topic of sale events, inventory management/delivery, conversion rate improvement, and exposure expansion. Please put this information to use expanding your sales!
Material title
Contents
Category
Download materials
Amazon.com (US) Annual Sale Calendar and Measures
I will explain the schedule and countermeasures for the Amazon.com (American) sales event based on past cases.
sale event
Amazon.com (US) sales expansion measures for the year-end peak season
Amazon.com (US) sales expansion measures for the year-end peak season
sale event
[NEW] The importance of FBA inventory management
We will explain tips for preventing out of stock when using FBA services, tips for preventing surplus inventory, and how to use shipping.
Inventory management/delivery
[NEW] About AWD (Amazon Warehouse/Delivery Service)
Introducing AWD, an inventory storage service that solves FBA capacity limit issues.
Inventory management/delivery
inventory management template
This is a template that can be used for inventory management.
Inventory management/delivery
Introducing the importance of creating product images for Amazon.com (US) and new AI features
For America, I will explain the characteristics of product images that appropriately convey the appeal of products and how to create them using new AI functions.
Improved conversion rate
2025 Amazon regular discount
Explanation of the mechanism and setting method of Amazon regular discount flights to promote repeat customer acquisition.
Improved conversion rate
Advertisement measures for the year-end sales season
We will explain everything from basics to recommended policies along with the framework so that advertising policies can be understood and implemented.
Expanded exposure
Service provider
This is a list that you can contact when you need to make a request to a service provider regarding overseas sales.
*Amazon does not guarantee and is not responsible for the services provided by service providers.
*Amazon Technical Support does not provide any support for services provided by service providers.
*For inquiries regarding services, etc., please contact each company directly.
*Amazon does not guarantee and is not responsible for the services provided by service providers.
*Amazon Technical Support does not provide any support for services provided by service providers.
*For inquiries regarding services, etc., please contact each company directly.
Material title
Contents
Category
Download materials
[NEW] Service Provider List
A list of service providers you can contact when selling on Amazon.com (US) and Amazon.co.uk (UK).
Service provider
Service Provider List ~Consulting/Image Creation Edition~
A list of service providers you can contact when requesting consultation or image creation on Amazon.com (US) or Amazon.co.uk (UK).
Consulting and imaging service providers
[NEW] Service Provider List ~Overseas Delivery (US) Edition~
A list of service providers you can contact when requesting international delivery on Amazon.com (US).
International Delivery (US) Service Providers
[NEW] Service Provider List ~Sea Mail Delivery Edition (US) ~
A list of service providers you can contact when requesting surface shipping on Amazon.com (US).
Marine Delivery (US) Service Providers
[NEW] Service Provider List ~Special Shipping Campaign Edition~
A list of service providers you can contact when requesting special shipping offers on Amazon.com (US).
Sea mail delivery service provider for special offers
[NEW] Service Provider List ~Risk Management Edition~
A list of service providers you can contact when requesting insurance on Amazon.com (US).
Service provider
[NEW] Service Provider List ~Foreign Currency Receiving-Only Account Edition~
A list of service providers you can contact when requesting an account dedicated to receiving foreign currency on Amazon.com (US) or Amazon.co.uk (UK).
Foreign currency receipt account service provider
[NEW] Service Provider List ~Local Certification Acquiring Edition (US/UK) ~
A list of service providers that you can contact when you wish to obtain local certification on Amazon.com (US) or Amazon.co.uk (UK).
Locally certified service provider (US/UK)
Upcoming webinars
Past webinars
Get ready for global selling
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